The Marketing PodCAST
The Marketing PodCAST
Stop guessing — HubSpot reveals the 80% of data you’re missing
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Featuring Alexander Costello (HubSpot Solutions Engineer)
What if most of your business decisions are based on just 20% of the data available to you?
Having attended HubSpot’s latest INBOUND conference in San Francisco, Al breaks down one of the event’s biggest messages: the hidden 80% of data sitting in conversations, calls, emails, tools and spreadsheets. And why ignoring it is holding B2B growth back.
From AI-powered tools to smarter data models, this episode cuts through the hype to explain how HubSpot is helping teams unify data, eliminate guesswork and make better decisions, faster.
If you’re still relying on dashboards that only tell part of the story, this one’s for you.